Track Of The Week: Tiny Giant – Joely/How

A few months ago, a statement was issued on this site about the creative force behind Tiny Giant and that they are likely to be one of the most exciting acts to keep an eye on in 2016. That was solely based on two tracks on Soundcloud, with no prior release date, nor word of a forthcoming release, EP or album. Their forte is the melding of a mesmerising dream-pop haze à la Goldfrapp and a titanic progressive rock crunch; a near-unique pairing in a musical climate so vast and so adverse to standing out, that those tuned in, numbers growing daily, have awaited some form of release with bated breath. For those personnel, that wait has come to an end and if you are just joining us on the official maiden voyage of Tiny Giant, your timing couldn’t have been more impeccable.

Since the beginning of this year, the impression was given that Seeing Everything As Though It Is Real and Heavy Love may have been first for a public release, as the very first introductory tracks to this terrific musical partnership and as they have been now circulating Soundcloud for the best part of half a year. Come this month, that plan has changed as two brand new tracks have surfaced and continue to raise the bar for what is to come from the London duo. While Joely has been pushed as the headline act of the single, both sides Joely and How are equally important and enrapturing when it comes to distilling down the essence of Tiny Giant, and thus focus will be placed upon both of them.

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Where Seeing Everything… invoked that initial Goldfrapp comparison, Joely certainly completes it. Starting with what sounds like kick drums submerged under the ocean, a continual bright chord of synth keys raises the beat to the surface, igniting a glorious burst of synth, a near angelic level of vocals and if you listen carefully, a terrifyingly distorted wall of guitar that somehow slots perfectly in place into this seemingly innocent pop presentation. The burst is soon hushed to just the beat, the warm buzz of the keys and vocals, which although gentile and soothing, have a confidence worthy of the grandiose of the music backing it. Honestly, there is a grace to Chloe’s voice that not only exposes her own musical merits, but the merits of the compositions she brings to life. There are still traces of a trance-like state these verses can bring, but is not as potent as either of its predecessors were in doing so. Instead, that seems swapped for an overall feeling of bliss and rapture that the tone of the track brings together. As verses progress, additional cymbals and beats are added to the percussion and the guitar is allowed a full force bellow, highlighting the greater depth of their songwriting arsenal. No doubt, Joely is a beautifully composed, premier standard of pop music, more than worthy of radio rotation and again, brings attention to the incredible talents of Chloe Alper and Mat Collis. But it is perhaps flipside How, that elevates Tiny Giant from a mere airplay curiosity to a full-blown stereo juggernaut.

Ask yourself. Have you ever heard the vocal talents of any female artist front a post-rock style band, or track at a push? This isn’t of course a mutually exclusive event, but Chloe may be the very first I’ve encountered. Wailing guitars supersede the triumphant synth we saw beforehand, shifting the tone to a more melodic, but certifiably more melancholic one. Drums gather pace, the clattering of the snare injecting an urgency into the music the complete opposite to Joely’s sky-gazing demeanour while vocals take a siren’s approach to luring you into listening. The passage of Chloe’s notes held is utterly gorgeous, making that contrast between her and the drums crashing from behind a deeply satisfying experience. An underlay of those same notes sit below the verse as vocals weave their tale, drums refusing to let up which both adds a layer of the fantastical and the ominous in the build up to the chorus. The pay-off in which is something truly spectacular. An effects-loaded tremolo is nothing new in post-rock, but it’s the accompaniment of drums being pounded into the ground and the echoes of a serene female songstress that make the magnitude of this moment far greater than words can paint a picture of. As How progresses further, bass enters in an enormous fashion, giving the track an unexpected groove and swagger you could give a fan club and a jacket to, as well as meddling with the time signature a tad, something previously undisclosed from the duo’s output so far. It all lends itself to the track’s climax; a titanic thrashing of guitar, bass and drums, all with the refrain of ‘How do you do it?’ cried over the volume and density of the final sound attack.

There is a lot that goes on in the three and a half minutes of How to cover completely and absolutely, but to stand side by side with Joely, it makes this marvel of single that more compelling to onlookers. This demonstrates Tiny Giant’s agenda perfectly, granted in two distinct flavours, the ability to transition from a immaculately produced soul-charged pop single with atmospheric undertones, to a behemoth of guitar-fronted brute strength backed by beats that could pulverise your bones into dust. Perhaps the correct summation of their namesake really. I implore you. Keep Tiny Giant under careful watch. Their talent alone is worth its weight in gold, but with twists and turns rapidly emerging from the song library they are crafting, you need not another reason to believe why they are becoming one of the most exciting bands of 2016.

Joely/How is available now at all good respectable music retailers, as word on an upcoming full-length release or EP is still rather hush-hush. For now. All other songs, while not yet available, can be located on the Tiny Giant Soundcloud page for your listening pleasure. They are also tentatively playing live dates at the moment, but go book them so they get greater exposure and all that jazz.

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